In an op-ed for The Washington Post, gay activist Peter Moskowitz expressed deep outrage over the current wave of rainbow profiles sweeping across Facebook in celebration of SCOTUS ruling same-sex marriage a constitutional right, calling the gesture "offensive" because people didn't "understand" his supposed struggle. 

Titled "Why you should stop waving the rainbow flag on Facebook," Moskowitz lamented that despite the massive surge across social media in support of same-sex marriage – a total of 26 million rainbow profiles – he felt "uncomfortable" because, essentially, they were just posers who never really laid it down for the cause:

I’ve earned the right to claim pride through years of internal strife over my sexuality. Others have died in the name of gay pride. More still have been jailed, have been disowned by their families, and have sued their state governments for it. Gay pride is not something you can claim by waving a flag. The rainbow symbol is easy to co-opt, but the experience it represents is not.

That’s why it wasn’t comforting to see hundreds of my Facebook friends’ profile pictures draped in rainbows. It didn’t feel like they were understanding my struggle; it felt like they were cheapening it, celebrating a victory they had no part in winning.

According to Moskowitz, he wouldn't even feel comfortable talking about being gay to many of the people painting their profiles in rainbow, people who "weren’t necessarily homophobic, but they weren’t great allies either."

"They didn’t march during pride celebrations; they didn’t participate in the 'day of silence'; they didn’t even bother to inquire about my life," he wrote. "If they were true allies to me or the LGBT community, where were they before Friday?"

Then taking aim at President Obama and Hillary Clinton, Moskowitz also felt they too never really helped the LGBT cause, saying that just because they put a few rainbow logos on their profiles doesn't erase the fact that just a few years ago, they both advocated against same-sex "marriage."

"Throughout history," he wrote, "the powerful have taken credit for social progress they did not participate in or, in some cases, actively fought against."

His article finishes with the typical lamentation that the fight for true equality has just begun and if people really cared, they'd do more than just put rainbow flags on their Facebook profiles - they'd get in the trenches.