Count Gallup out when it comes to gauging whom Americans might vote for in the 2016 presidential race. Politico is reporting that after decades as the premier polling firm in the land, they are hanging up when it comes to presidential politics:

Gallup has been the country's gold standard for horse-race election polling ever since its legendary founder, George Gallup, predicted Franklin Roosevelt's landslide reelection in 1936.

But after a bruising 2012 cycle, in which its polls were farther off than most of its competitors, Gallup told POLITICO it isn't planning any polls for the presidential primary horse race this cycle. And, even following an internal probe into what went wrong last time around, Gallup won't commit to tracking the general election next year.

Politico notes that other majors in the field, such as Pew, have yet to poll on the presidential horse race. There are rising concerns about the accuracy of the data being collected as fewer people take part in polls.