Desperate ESPN Brings Back Hank Williams, Jr. in Effort to Regain Viewers

It’s going to take more than Bocephus to bring flyover America back.

Are you ready for some backpedaling?

In an extremely desperate attempt to regain viewers, especially those in flyover country, ESPN is bringing back country music legend Hank Williams, Jr. to Monday Night Football.

“After six years, Hank and all his rowdy friends are back on Monday night,” an exuberant ESPN Twitter announcement states.

The network said bringing back Williams’ song is a “return to our past.”

What ESPN fails to realize is that the same viewers it has alienated with extreme leftist politics don’t easily forget. Like that time the “sports” network pulled Williams’ "Are You Ready for some Football?" theme song back in 2011 for his “disappointing” comments about then-President Barack Obama. 

Williams joked on Fox and Friends that Obama and then-House Speaker John Boehner golfing together was “like Hitler playing golf with Netanyahu.” ESPN did not like that at all, and released this statement:

“While Hank Williams, Jr. is not an ESPN employee, we recognize that he is closely linked to our company through the open to Monday Night Football. We are extremely disappointed with his comments, and as a result we have decided to pull the open from tonight’s telecast.”

And somehow they think bringing Bocephus back is going to be water under the bridge? This just shows how out of touch with viewers ESPN really is.

After he was kicked off Monday Night Football, Williams released a new single he offered as a free download called Keep the Change, which bashed both Fox and Friends and ESPN, as well as the “United Socialist States of America” under Obama. But apparently, he’s pretty excited to be back on the network that shunned him:

“I never said, ‘Are you ready for some football’ on stage one time the last five or six years, but I will now,” Williams told The Tennessean during a break filming the new commercial. “I’m feeling at home and it’s a real good thing … It’s kind of like the Nashville Predators playing for the Stanley Cup, it’s like ‘Wow.’”

ESPN senior VP Stephanie Duley said:

“I think it’s a return to our past in that it’s such an iconic song associated with football. It was the original. It belongs to Monday Night Football. It really is about returning to what fans know. It’s a Monday night party and that’s what we’re all hoping to get back to.”

Williams is recording a new version of All My Rowdy Friends are Here on Monday Night and it will debut on September 11 before the New Orleans Saints and Minnesota Vikings game. Though, there won’t be as many people watching as there were six years ago. 

But hey, at least Williams is coming back at a time when it's totally fine to compare the president to Adolf Hitler. Obviously ESPN forgives and forgets.

H/T Legal Insurrection