Pepsi is pulling a widely-mocked new ad starring the famous-for-being-famous Kendall Jenner, in which the 21-year-old unites protesters and cops with love, peace, and a can of soda, according to The Hill.

In the ad, Jenner, the least talented and least interesting Kardashian sister, is compelled to abandon a high fashion photo shoot (hey, it's not like she needs the money) and instead frolic among the most self-consciously hip, multicultural protest crowd ever assembled by a casting agency. The protest itself bears absolutely no relation to reality, populated as it is by peaceful, smiling models bearing signs proclaiming "Love" and "Join the conversation" -- all very ironic considering that today's protesters are more into violently shutting down conversation.

After taking a can of Pepsi from a stranger without even a "Thank you," Jenner approaches a row of stern police officers blocking the protest, picks out a cute one, and hands him a Pepsi. He takes a sip and for some reason the crowd erupts in cheers as if they had all just learned there would be free pot after the day's shoot.

The ad also features, as part of its artsy storyline, a cellist playing in the rain and a frustrated (for some reason) Muslim photographer in a hijab, not to mention more peace signs than a Grateful Dead tour bus.

After the ad debuted the day before and immediately drew backlash for appearing to exploit the Black Lives Matter movement and other recent civil unrest, Pepsi pleaded Wednesday that it was merely “trying to project a global message of unity, peace and understanding. Clearly, we missed the mark, and we apologize."

“We did not intend to make light of any serious issue," read a Pepsi statement. "We are pulling the content and halting any further rollout. We also apologize for putting Kendall Jenner in this position.”

Maybe stick to selling your soda instead of a silly social justice fantasy.