Durex Ad Features Lesbian Couple

"It all starts with touch."

In the concerted push for companies to feature more same-sex couples in their marketing campaigns, the condom company Durex now has an ad for their "Massage & Play" lubricant product with two women affectionately caressing each other before taking it to the next level. 

"Discover the intimate language of touch with Massage & Play Soothing Touch gel," says the ad on its Facebook page accompanied by the below photo:


People have already labeled the ad "bold," "refreshing," and defended it with the ever-popular phrase, "Love is love."