Thursday morning, TruthRevolt reported on a Bill O'Reilly segment that aired Wednesday evening about ESPN rejecting a Christmas ad from SSM Cardinal Glennon, a Catholic children's medical center, due to the ad's references to "God" and "Jesus."
When Drudge picked up the article Thursday morning, the story went viral. Breitbart then got comment from Sarah Palin ripping ESPN for its decision not to air the ad.
At 9:50 AM Thursday, a representative from ESPN contacted TruthRevolt and issued the following statement:
As originally submitted, the spot did not meet our commercial advocacy standards. We have since been supplied with a different commercial which will air on the 14th.
Upon receiving this new information, TruthRevolt published an update that ESPN would be airing a different ad from Cardinal Glennon that will specifically not mention the names "God" or "Jesus."
Soon after TruthRevolt published the update, ESPN reconsidered their original decision to reject the ad, issuing the following statement at 12:30 PM Thursday:
We have again reviewed the ads submitted for the SSM Cardinal Glennon Children’s Medical Center and have concluded that we will accept the original requested commercial. It will run in Saturday’s VCU at Northern Iowa basketball game on ESPNU. This decision is consistent with our practice of individual review of all ads under our commercial advocacy standards.