KA Design studio made a horrible error. It thought it could reclaim the swastika as a symbol of peace but as it turns out, most can’t get past the Nazism.
On Facebook the studio brags:
We celebrate freedom.
We want to explore our boundaries, and push them forward.
We love humanity, love and peace.
We are KA.
However, trying to rebrand the swastika didn’t pay off as the company wished. They put their designs on T-shirts for sale on the site Teespring, but had to pull the items after facing intense backlash.
They put out an ad naming their intentions:
This is a swastika. It’s 5,000 years old. It’s a symbol of peace, love, luck, infinity, life. But one day, Nazism. They took the swastika, rotated it by 45° and turned it into hatred, fear, war, racism, power.
They stigmatized the swastika forever. They won. They limited our freedom or maybe not?
The swastika is coming back together with peace, love, respect, freedom. Introducing the new swastika.
Did they really think wrapping it in rainbow colors could erase history?
It didn't take long for KA Design to post the following message to Facebook, recognizing its failure and absolving any wrongdoing on the part of Teespring:
As The Jerusalem Post notes, Teespring has sold swastika shirts in the past, “all referring to the Hindu meaning of the symbol.”
Israeli-Jewish Congress and pro-Israel activist Arsen Ostrovsky quipped, “What’s next, using ISIS symbol to promote gender equality?”
Some of the other designs can be seen in the picture and video take down below: