BuzzFeed Laughs Off Brutal 'Sharkeisha' Beating

"A viral fight video + a particularly unique name = memes for days.”

On Wednesday, BuzzFeed covered the trending Sharkeisha video – a video of a young black girl, apparently named Sharkeisha, sucker-punching and then kicking in the face another young black girl named Shay. The video quickly garnered 20,000 favorites on Instagram before it was removed; meanwhile, #Sharkeisha trended on Twitter.

BuzzFeed didn’t make any judgment on the fact that the video showed one girl having the hell beat out of her. Instead, BuzzFeed joked, “A viral fight video + a particularly unique name = memes for days.”

The writer, Rachel Zarrell, wrote:

Last night, this fight video started to go viral. It appears to show a girl named Shay getting badly beaten by another girl, who happened to be named Sharkeisha. The rather violent video shows Sharkeisha walloping Shay, who seemed to be blindsided. “Don’t kick her, Sharkeisha!” her friend yells. Predictably, the internet wasted no time creating memes and jokes for Sharkeisha’s Fight of the Century.

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