First Brooklyn Decker, Kate Upton and Christie Brinkley...now Barbie will grace the pages of Sports Illustrated for the 50th Anniversary Swimsuit Edition. No word on whether Barbie will get a cover shot, but she will be featured in an "unapologetic" campaign with Decker and Brinkley.
Some have speculated that very few women can actually achieve Barbie's beyond perfect physique of 5'9", 110 lbs and measurements of 36-16-33. Some researchers have even stated if Barbie were a real live woman, she would be considered anorexic and be unable to menstruate and therefore unable to have children. Maybe that is why her maker, Mattel, has never had her and Ken (her longtime boyfriend) have children to top off their luxurious lifestyle.
Sports Illustrated's swimsuit editor said that Barbie fits the magazine's message of "empowerment" for women. Because, you know, empowering women means objectifying them half nude on the cover and throughout the pages. Many women who have modeled for SI have gone on to become actresses, married famous men, and even visited the halls of Congress where yes, many Congressmen lined up for photos. But the message SI claims they send -- the message of "empowerment" -- is questionable especially when they are going to feature a doll that many little girls see on the shelves at toy stores and then spend their entire lives trying to emulate, because they think Barbie is the norm that men want them to be.
SI and Mattel will never feature women like Marissa Mayer (CEO of Yahoo), Condoleeza Rice (first female Secretary of State), or Bethany Hamilton (one of the top pro women surfers in the world who espouses her Christian faith and only has one arm.) Instead they decide to push the narrative that bigger boobs, blonde hair and hopping from career to career (Barbie has been a yoga instructor, doctor and President of the United States) is more important to society.